2023 Holiday Hosting Guide

Helping CPG professionals win the holidays.

Field Agent surveys thousands of holiday season consumers each year to gather shopping data that’s compiled into a detailed report, complete with graphs, quotes, and insights.

For our 2023 report, we wanted to make this relevant for all three of our brands—Field Agent, Plum, and SimpliField. Since this didn’t fit within one particular brand’s guidelines, I created a look that was ambiguous enough to fit all three.
The Blog

We published this report in September of 2023, with plenty of time for retailers to use this data for the upcoming holiday season. View the live blog and download the report here.
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